The Apple “Scary Quick” Occasion Dwell Weblog (Begins at 5pm PT/00:00 UTC)

Be part of us correct proper right here at 5pm Pacific/8pm Japanese/00:00 UTC for what ought to point to be an fascinating occasion from Apple. The Cupertino, California company is holding an uncommon, night broadcast occasion that they are calling “Scary Quick”, an apt decide for a product launch happening the night time prior to Halloween.

In typical Apple mannequin, the corporate is tight-lipped forward of this night’s presentation. Nonetheless based completely on some latest regulatory filings, it appears like we’re in retailer for some new MacBook Execs and completely totally different merchandise – and almost really based completely on a mannequin new Apple Silicon SoC, which is maybe the M3 household. Apple merely launched the M2 MacBook Expert household as soon as extra in January, so this might probably be a fast turnaround for a mannequin new know-how of Macs, nonetheless it is not with out precident.

Further fascinating, not decrease than prematurely, is Apple’s resolution to host this occasion contained in the night. Whereas this makes for prime-time viewing on the US east coast, it is all by commuter hours contained in the west coast, and Europe is outright asleep. So will possibly be fascinating to see if that is going to develop to be a enchancment from Apple to intention to additional immediately attain consumers contained in the night, or if it is a one-off occasion as a consequence of all the points else happening correct this second.


07:56PM EDT – Welcome to our preserve weblog security of Apple’s newest occasion

07:56PM EDT – The corporate has accomplished a fall Mac-related occasion in most years, so this 12 months’s occasion is fairly typical in that regard

07:57PM EDT – The larger shock is the non permanent heads – merely 6 days – and the night presentation. So from a press perspective, we’re curious to see if that is the beginning of a fair greater enchancment

07:58PM EDT – In any case, Apple’s occasion is totally pre-recorded. There’s not a press gathering at Apple Park or the like. So anticipate Apple’s presentation to fly by moderately shortly

07:59PM EDT – And, no matter {{{hardware}}} they do announce, there’s not going to be a direct post-event hands-on

07:59PM EDT – And correct proper right here we go

07:59PM EDT – (If nothing else, these pre-recorded reveals counsel that factors are very punctual)

08:00PM EDT – And beginning with a MacBook Expert-centric video about working arduous

The Apple “Scary Quick” Occasion Dwell Weblog (Begins at 5pm PT/00:00 UTC)

08:00PM EDT – (And a specific shout out to Gavin “it is at *what* time?!” Bonshor for serving to out with tonight’s preserve weblog)

08:01PM EDT – “Nonetheless you is perhaps on a Mac. How arduous can it’s?”

08:01PM EDT – Apple goes all-in with the Halloween theming correct proper right here

08:02PM EDT – (Turning into for the corporate that owns the printed rights to “It is the Good Pumpkin, Charlie Brown”)

08:02PM EDT – And proper right here is dracula himself, Tim Put collectively dinner

08:02PM EDT – And tonight is all regarding the Mac

08:02PM EDT – “We proceed to push the Mac ahead. It has been completely reworked by Apple Silicon”

08:03PM EDT – Apple Silicon has given Apple’s Macs good battery life and effectivity

08:03PM EDT – “Tonight we’re introducing a mannequin new household of breakthrough chips” for the MacBook Expert lineup

08:03PM EDT – Now over ot Johny Srouji

08:04PM EDT – Recapping the quite a few strengths of the M sequence chips up to now

08:04PM EDT – 3 new chips on the identical time!

08:04PM EDT – M3, M3 Expert, and M3 Max

08:05PM EDT – All three are constructed utilizing 3nm tech

08:05PM EDT – (Presumably the same TSMC N3B because of the A17 SoC)

08:05PM EDT – New GPU microarchitecture

08:06PM EDT – Providing a mannequin new dynamic reminiscence caching and allocation system

08:06PM EDT – Native reminiscence is dynamically allotted in {{{hardware}}} in exact time – so solely the quantity of reminiscence wished is allotted

08:06PM EDT – Which furthermore apparently improves GPU utilization

08:06PM EDT – New rendering selections as correctly, very similar to mesh shading and ray tracing

08:07PM EDT – So this brings the M3 as loads as par with the A17. And in PC phrases, may probably be roughly DirectX12 Remaining (carry out stage 12_2)

08:07PM EDT – As loads as 1.8x sooner rendering effectivity than the M2 (and some.5x over the M1)

08:07PM EDT – Now on to CPU cores

08:08PM EDT – Effectivity cores are as loads as 15% previous to the M2 perf cores

08:08PM EDT – And the M3 effiiciency cores are as loads as 30% previous to M2 effectivity

08:08PM EDT – Apple is prefering to supply consideration to M3 vs. M1

08:08PM EDT – About half the facility for a similar stage of effectivity for each GPU and CPU

08:09PM EDT – M3 furthermore has a sooner 16 core neural engine. 15% previous to M2’s

08:09PM EDT – And, in fact, Apple’s media engine block

08:09PM EDT – {{{Hardware}}} AV1 decode assist (yay!)

08:09PM EDT – M3 has an 8 core CPU and 10 core GPU. 25B transistors

08:10PM EDT – M3 Expert is 12 CPU cores, 18 GPU cores, and 37B transistors

08:10PM EDT – M3 Max is 16 CPU cores, 40 GPU cores, and 92B transistors(!)

08:10PM EDT – As loads as 80% previous to M1 Max

08:11PM EDT – Now on to the mannequin new Macs themselves, with John Ternus

08:11PM EDT – Taking MacBook Expert to an entire new stage

08:12PM EDT – “And with the M3 household of chips, it could get even larger”

08:12PM EDT – Apple really needs to get prospects off of their current Intel-based MacBook Execs, it appears

08:12PM EDT – “There’s an ideal mannequin for everybody”

08:12PM EDT – Beginning with the 14-inch MacBook Expert

08:13PM EDT – Base config is with the M3 SoC

08:13PM EDT – 40% previous to the M2 MBP13

08:14PM EDT – M3 Expert will probably be accessible on the MBP14 as an improve danger

08:14PM EDT – And it is the bottom danger on the 16-inch MacBook Expert

08:14PM EDT – M3 Expert MBP16 is 20% previous to the M2 Expert mannequin

08:14PM EDT – MBP16 can drive two excessive willpower exterior reveals

08:14PM EDT – And eventually, MBP16 will probably be accessible with M3 Max as an improve danger

08:15PM EDT – 2x sooner(!) than the M2 Max MBP16

08:15PM EDT – The M3 Max mannequin helps as loads as 128GB of reminiscence

08:16PM EDT – Beforehand solely the Terribly SoCs may assist that tons reminiscence

08:16PM EDT – Although it is unclear on what the breakdown is with regards to DRAM die performance and reminiscence bus dimension

08:16PM EDT – 24Gbit dies may be discovered appropriate now

08:16PM EDT – As loads as 22 hours of battery life for the mannequin new MacBook Expert (specific fashions unclear)

08:17PM EDT – Newest MBPs are as loads as 11x previous to the quickest Intel MBP mannequin

08:17PM EDT – “For the overwhelming majority of workloads you may on no account hear the followers”

08:17PM EDT – And 11 hours of extra battery life

08:18PM EDT – And touting the advantages of the Liquid Retina XDR current versus the LCD used contained in the Intel interval MBPs

08:18PM EDT – The upper-end fashions furthermore may be discovered a mannequin new coloration?

08:19PM EDT – (A query mark on account of as in contrast with technical specs and selections, that might be a decidedly softer pitch)

08:19PM EDT – The MacBook Expert is now accessible in “Area Black”, a darkish aluminum end

08:19PM EDT – 100% recycled aluminum

08:20PM EDT – And recapping macOS 14 Sonoma

08:20PM EDT – “macOS Sonoma takes full benefit of Apple Silicon”

08:22PM EDT – Now speaking a bit about use conditions and lots of the shopper bases Apple is specializing in

08:22PM EDT – Software program program program devs, industrial designers, musicians, biomedical researchers…

08:22PM EDT – “Associated effectivity whether or not or not or not plugged in or on battery”

08:23PM EDT – And that is the mannequin new MacBook Expert household

08:23PM EDT – Notably absent: the 13-inch MacBook Expert. Maybe Apple is lastly retiring it?

08:24PM EDT – MBP14 begins at $1599 (down from $1999). MBP16 begins at $2499 (associated as prior to)

08:24PM EDT – M3 and M3 Expert fashions accessible subsequent week. M3 Max fashions accessible later in November. Pre-orders open correct this second

08:24PM EDT – Now on to the iMac

08:24PM EDT – The 24-inch iMac is being up to date to make the most of the M3 SoC

08:25PM EDT – Apple is preserving the same design and hues. In order that’s largely a intestine swap from the M1

08:25PM EDT – And as rapidly as as quickly as additional taking time to supply consideration to extoling the virtues of the Apple Silicon iMacs over the Intel-based fashions

8:26PM EDT – Recapping the choice present base iMac selections as correctly, very similar to a 1080p webcam

08:27PM EDT – And continuity with iOS units

08:27PM EDT – Looks like they’re solely providing the 24-inch mannequin going ahead?

08:27PM EDT – Begins at $1299. Pre-orders open correct this second. The {{{hardware}}} will doable be accessible subsequent week

08:27PM EDT – And as soon as extra to Tim Put collectively dinner

08:28PM EDT – Put collectively dinner is recaping the M3 announcement

08:28PM EDT – And touting the tight collaboration between Apple’s {{{hardware}}}, software program program program, and silicon groups

08:28PM EDT – “This has been a wonderful 12 months”

08:30PM EDT – It appears like Apple has undoubtedly narrowed the Mac household some. MBA13, MBA13, MBP14, MBP16, Mac Mini, iMac24, Mac Studio, and Mac Expert

08:30PM EDT – And that might be a wrap. Thanks for turning into a member of us!

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